The Hangover Club
Brand Development & Business Venture
Details
In 2014, Jackson created Hung Apparel with a group of friends while studying Graphic Design, it is a streetwear brand that would eventually evolve into The Hangover Club. What began as a passion project quickly grew into something more—a bold exploration of fashion, lifestyle, and business that offered invaluable lessons beyond any research or textbook.
The Hangover Club became a brand that didn’t just sell apparel; it built a vibrant community. Hosting events and producing lifestyle content, the brand authentically captured the raw and relatable spirit of beach life, infusing every piece of content with a less-than-polished yet charming aesthetic.
Services
Business Venture
Clothing Brand
This venture wasn’t just a learning experience, The Hangover Club earned recognition in both British and Australian GQ Magazine, elevating its status as a brand that resonated beyond fashion.
For us, this journey into fashion wasn’t just about creating a brand; it was about mastering the real-life logistics of running a business in an entirely different industry. The experience provided knowledge that no market research or study could deliver. In the world of entrepreneurship, you either win, or you learn—and The Hangover Club was a winning experience that expanded our creative and strategic horizons.
Credits
Founder & Creative Direction
Jackson Tate
Founder
David Newhouse